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MAM / PAM — media asset management
Media nobody can find doesn't exist.
Storage answers one question: where the files are. Asset management answers the real one: what’s in them, and how you find it two years from now.
A MAM (media asset management) or PAM (production asset management) system is the layer that turns volumes of files into a usable library — for today’s production and for archives that gain value over time.
What we actually do
- Deployment of MAM/PAM systems integrated with your shared storage
- Indexing and metadata: what makes media searchable
- LTO tape archiving chains and media lifecycle management
- Automated file quality control before broadcast or archiving
- Workflow automation: ingest, transcode, delivery
- Migration of existing libraries without metadata loss
Who it’s for
Production and post-production houses managing hundreds of terabytes, broadcasters whose archives are an asset, organizations that must prove what they keep and where. We operate these layers daily for clients whose libraries are measured in petabytes.
What makes the difference
We don’t sell software: we integrate a complete chain — storage, management, archiving, quality control — and we maintain it over time. The MAM that works is the one whose metadata is still coherent five years later.
How a project unfolds
The honest inventory. Where your media lives right now — servers, external drives, LTO, cloud — and who searches for what, how many times a week. Real pain guides the architecture.
The metadata architecture. A MAM is worth what its metadata is worth. We define with your teams the structure matching how you actually search: by production, by date, by person, by rights.
Migration and adoption. Ingest of the existing, rules for the new, training. A system teams work around is a dead system — adoption is part of the mandate, not your problem after delivery.
Questions we get asked
“We have years of chaos — where do we start?” With what costs you the most to search for. We prioritize active collections, and the back catalogue migrates in waves. Nobody indexes ten years of archives in one shot — anyone promising that has never delivered it.
“MAM, PAM, DAM: which one do we need?” The acronyms matter less than your workflows. In-production management, finished archives, marketing assets: we map your uses and name the solution afterward. The reverse — picking the tool before understanding the need — is the classic of derailed projects.